• Features
  • FAQ
  • About
  • Pricing
  • Tutorials
  • Blog
  • LOG IN
  • Sign Up
LyncPix is an event media collaboration platform that allows event owners and service providers  to define, choose, collect and share digital media content surrounding any memorable event and to streamline workflows among stakeholders. LyncPix is an event media collaboration platform that allows event owners and service providers  to define, choose, collect and share digital media content surrounding any memorable event and to streamline workflows among stakeholders.
  • Features
  • FAQ
  • About
  • Pricing
  • Tutorials
  • Blog
  • LOG IN
  • Sign Up
Menu
  • Blog


professional wedding photo albums
PHOTOGRAPHY BUSINESS

Why event photographers must offer Photo Books and Photo Albums

Professional photo books are a great revenue source for event photography business

Providing your clients with Wedding albums has a great impact on your photography business revenue. We have met photographers who told us how they lower their coverage prices and earn it back on selling exclusive wedding albums. Apparently, this is a huge source of income.

Photo Books benefit you beyond sales profit

Modern brides (and grooms) choose their wedding photographer by looking at various factors and angles – from exploring his photo studio facebook and Instagram page, to having friends they know and trust that had their event photographed. Lately, more brides melt when looking and feeling a fine photo album designed.

When you bring to a sales meeting a beautiful, handmade photo book – you make a winner move. Here is a solid fact: the ability to showcase couple or more high-end albums to the potential customers makes your event photography offer much more attractive.

photography business

Album design and production process

Now that we are clear regarding the benefits of investing in wedding photo album production for your studio, let’s have a glance at the best ways to produce your stunning photo books.

Album production is combined in three basic steps:

  1. The actual photographs should be shot, proofed and approved by the newlywed. As a reader of Lyncpix Blog, we assume you got this part covered.
  2. Album layout should be planned and edited. We’ll see later all the perks, tips and tricks for great layout production.
  3. The album needs to be printed and binded.

How to combine full-time photography with quality album design?

Designing the photobook layout can be done in house – using a dedicated software solution or the great Adobe suit. Designing yourself will be a good choice if you have the time and preferably some experience.

When you are busy with the day to day photography, hiring a professional is a great option – the designs expected to be done much faster and if you are working with someone you know and trust, the results should be of the highest quality.

Let’s explore both options:

Designing the photo book layout yourself

As we said earlier, designing the albums can be done using a professional graphic design software, like the Adobe suit. Photoshop and InDesign are the preferable weapon of choice of the majority of graphic designers and photographers worldwide. There are other tools, but using Adobe assures you will have the ability to collaborate (basically ask people to help you).

Designing the layout entirely in Photoshop is hard and close to impossible. What you need is building the layout using InDesign and plugging Photoshop in the working process only when there is a need for a detailed edit of a specific shot.

cloud storage for photographers

Using a dedicated album design tool

There is a good choice of tools that practically design the album for you. Drag and drop interfaces that let you load the image files and choose from a predefined collection of album layouts. The layout quality and trendiness vary, but some providers actually do make it a great choice. If your design skills are medium-low, using a drag and drop album designer is a very good decision.

Even when you are an experienced album designer and the craft comes naturally, having a party you can outsource extra designs to is in your best interests. The albums you outsource can be the ones you are not capable of completing yourself due to their complexity (the really high-end stuff) or the small and simple works that are not worth your time. The smaller album design jobs will be much easier for you to control when outsourced and they might save you precious time.

It is now time for printing and binding

Printing and binding is the touch and feel of the final album. Wedding photo books that impress your customers are made using the latest techniques, best craftsmen, and the highest quality materials. The three characteristics suggest the album printing and binding is expensive and it is 100% true.

After the album was designed, you end up having a layout media file. This file goes to your album company of choice. If the photo book layout was designed with an online tool – there is a good chance it has a built-in integration with a print labs company.

Lyncpix media collaboration platform offers you an integration with world leading print labs, the album can be designed using predefined templates or sent to a professional designer of your choice.

Lyncpix media collaboration platform offers you an integration with world leading print labs, the album can be designed using predefined templates or sent to a professional designer of your choice.

lyncpix crm

Join Free

The printing and binding part is the last and arguably the most important part of the photo album design process. This is wrong! You can’t make a quality wedding album without a professional layout – the sequence of images must form a compelling storyboard, and of course, the photography part must be flawless.

Share Post
Next
Wedding and event photography promotion done right

Related posts

PHOTOGRAPHY BUSINESS
Read more

How to run a photo shop?

Photography is a business that demands creativity, skills and a bit of knowledge in business. If you love photography and your dream is to open...
professional photo sharing
PHOTOGRAPHY BUSINESS
Read more

Growing the customer base of a new photography business

We say how important an existing customer base is for making a successful photography brand and for reaching new customers. From our vast experience with...
event photography promotion guide
PHOTOGRAPHY BUSINESS
Read more

Wedding and event photography promotion done right

So, how will you promote your photography business properly, attracting more clients? You might've just started your own photography business willing to attract clients, or...

Leave a reply Cancel reply

Recent Popular

Robust E-commerce Solutions For Professional Photographers

November 15, 2017 0 Comments
Data Center

Is a professional cloud photo storage enough for today’s photographer ...

October 13, 2017 0 Comments

How to run a photo shop?

October 13, 2017 0 Comments

How to promote a photo shop on Facebook

October 11, 2017 0 Comments
event photography promotion guide

Wedding and event photography promotion done right

October 10, 2017 0 Comments
Data Center

Is a professional cloud photo storage enough for today’s photographer ...

October 13, 2017 0 Comments
professional wedding photo albums

Why event photographers must offer Photo Books and Photo Albums

October 10, 2017 0 Comments

How to run a photo shop?

October 13, 2017 0 Comments
LyncPix
  • Features
  • About
  • Pricing
  • Tutorials
  • Terms of Service
  • Privacy Policy
  • Facebook
  • Twitter
  • Knowledge Base
  • Sign-Up
Create your Free Account
Sign Up with Facebook
Sign Up with Google
By creating an account you agree to our terms and privacy policy
Sign-in to your Account
Log In with Facebook
Log In with Google